5 Reasons Your Business Needs a Facebook Page
Facebook. Is it right for a business or just a social site we use to check in on our friends and family? The answer is easy. It’s a business tool. Why? Because people do business with people and on...
View ArticleGot Video? Start the Shooting, or Lose the War …
If you’re in business today, you have to be engaged in social media. After all, more than 62 percent of all consumers aged 25 to 54 interact with social media on a daily basis. Is that a market you’re...
View ArticleHit the Tweet Deck: Why CEOs Should Embrace Twitter
Why should you want to have a Twitter account? Twitter, like LinkedIn and Facebook, is one of the most popular social media channels for businesses to promote their products and services, build their...
View ArticleBe a Rebel!!! Going UNTRADITIONAL: Social Media 102
“Traditional marketing will get you traditional results. Untraditional marketing will get you untraditional results.” And in 2012, untraditional marketing means moving your spend from standard print or...
View ArticleHey, Quit Searching on How to HATE!!! Why Do Small Businesses Hate SEO?
SEO, SEO, SEO. If you’ve done any sort of online marketing in the past five to ten years (and of course you have) then you’re probably familiar with the concept of search engine oprtimization (SEO)....
View ArticleThe Social Media CEO: How Social Media Can Enhance Your Brand
How much time would you say you’re spending on social media? As an executive of a small business, you should be spending quite a bit on it. According to a new study by BRANDfog, 75% of employees...
View ArticleThe Art & Science of Word-of-Mouth Marketing
Recently, I was helping a number of young people to build business plans and develop marketing plans for new businesses. Overwhelmingly, their approach to marketing was “put the word out there through...
View ArticleWhat CEOs need to know about social media for 2017
Businesses large and small use social media to boost their brands and create connections. According to research conducted by LinkedIn, 81% of small and mid-sized businesses are currently using social...
View ArticleWhat CEOs need to know about social media in 2018
As the new year ramps up, many CEOs and business leaders are spending time thinking about how to get more ROI from social media marketing in 2018. Not surprisingly, the social media landscape looks a...
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